Sushi Lola’s

The project involved rebranding a local restaurant, and I chose “Sushi Lola’s,” a Japanese and Korean eatery in my hometown that holds personal significance.

Initial research revealed limited brand history, prompting a focus on the restaurant’s ambiance—a simple, elegant dinner spot appealing to adults of all ages. I streamlined the logo for readability while preserving its essence. New menus and table toppers were designed for clarity and accessibility. Recognizing the outdated website, I revamped it to reflect a modern, professional image. An added about section provided insight into the restaurant’s history, enhancing brand storytelling.

The rebranding effort resulted in subtle yet impactful changes, enhancing the restaurant’s identity to better align with its quiet, refined atmosphere. Additionally, the inclusion of a custom chopstick wrapper further reinforced the brand’s identity. Overall, the updated branding elements significantly improved the restaurant’s presence and appeal, ensuring a cohesive and memorable experience for patrons.